YouTube bans dangerous pranks

YouTube is demonetizing all videos about the viral Momo Challenge suicide hoax on its stage .
Image: Aytac Unal/ Anadolu Agency/ Getty Images

For some YouTube creators, the scariest occasion about the frightening internet “suicide challenge” scam , Momo, is that they can no longer make money off it.

As Momo Challenge hysteria embroils the person, YouTube has started to demonetize all videos about the individual, including newscasts, explainers, and school videos debunking the online city legend.

According to The Verge , YouTube has confirmed that the company is demonetizing videos about Momo as they flout its advertiser-friendly guidelines .

It should be noted that YouTube’s decision to demonetize videos about Momo is not technically a brand-new policy. The firm has regularly removed monetization abilities from videos bordering “harmful content, ” which seems to be its thought of anything involving the Momo character.

While developers can’t make advertising revenue off of them, Momo videos are still allowed on YouTube provided they aren’t in violation of platform’s content plans .

Philip DeFranco, the favourite YouTuber also known as PhillyD, posted two screenshots to Twitter on Thursday. One said that YouTube demonetized his video, which explains how the Momo Challenge is nothing more than a viral scam. The other screenshot was a tweet from YouTube’s official account thanking the inventor for that unusually demonetized Momo video.

YouTube notably posted an official explanation about the “Momo Challenge” in an attempt to tamp down the panic just one day prior.

The Momo Challenge firstly spread last time after unconfirmed news reports claimed it was responsible for suicides in countries such as Argentina and India. Momo reemerged this past week after perturbed parents began sharing uprights advising about the challenge across social media. The affixes allege that likeness of a man called Momo were appearing in favourite kids videos on YouTube where it allegedly “challenges” brats to commit suicide.

There are no supported reports of anyone committing suicide due to the Momo Challenge. The Momo image is the creation of an craftsman at a Japanese special effects fellowship. A picture of the artist’s creation was posted on Instagram where it was later ripped from to create the modern daytime urban legend.

The sudden resurgence of the Momo Challenge could not have come at a worse day for YouTube. The corporation has faced increased investigation in recent weeks thanks to controversies involving the safety of children on its platform. YouTube announced on Thursday that it would disable statements on all videos peculiarity adolescents in an effort to curb predatory explains “thats been” recently showed on the site.

YouTubers have shared their concerns over the fallout from these recent gossips. The fellowship finds itself in a position of either alienating its advertisers or the most people who create the platform’s content. As a ensue, some firebrands are beginning to go around YouTube and partner instantly with specific inventors they had wished to advertise with.

In a statement provided to Mashable, YouTube reiterated that it has not come across any Momo-related content on its platform stimulating a “suicide challenge.”

“Contrary to press reports, we’ve not received any recent evidence of videos demo or promoting the Momo challenge on YouTube, ” said a YouTube spokesperson. “Content of this kind would be in violation of our policies and removed immediately.“

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